Shikha

Keys have replaced pen and paper...

6 Ways Social Media Can Bring Your Next Event to Life

6 Ways Social Media Can Bring Your Next Event to Life
Trevor Jonas is director of social media at Access Communications, where he develops digital communications strategies for clients spanning the financial services, consumer electronics, and food and beverage industries. Follow him @TrevR. Earlier this year, Microsoft brought in an acapella gro…

This Is What Your Future Home Might Look Like

This Is What Your Future Home Might Look Like
The Global Innovation Series is supported by BMW i, a new concept dedicated to providing mobility solutions for the urban environment. It delivers more than purpose-built electric vehicles — it delivers smart mobility services. Visit bmw-i.com or follow @BMWi on Twitter. The urban environment…

Tumblr Hits 20 Billion Total Posts

Tumblr Hits 20 Billion Total Posts
Tumblr has hit a major milestone — 20 billion posts — a huge increase from the 12 billion posts figure it reached in November. “Forgot to make a big deal of this earlier, but Tumblr crossed the 20-billion-post mark Monday night,” said a tweet from the official Tumblr account, with a link to…

Twitter Rewind: Big Highlights From 2012 to 2006

Twitter Rewind: Big Highlights From 2012 to 2006
Six-year-old Twitter is a remarkably different animal than it was when co-founder Jack Dorsey sent the service’s first tweet in March 2006: “just setting up my twttr,” he wrote. A minuscule user base grew into today’s 140 million-strong active tweeters, who at last count send more than 1 billi…

#MySMCStory : Social Media Club Pune Chapter so far

#MySMCStory will not have an end as I have just started the journey and there is a long way to go.Quite philosophical way to start!SMCPune chapter happened because we felt a need to connect with our fellow marketeers in Pune.There are lot of clubs, associations, networking meetups focused towards entrepreneurs but we wanted to bring something specifically for marketing folks.

What was the trigger ? Early last year , I came across a meetup which focused towards ” Social Media and Business Branding in B2B “. Purpletalk who were organizing this event in Pune were looking for a place.The date was not getting firmed up because of lack of place.I really wanted to attend this meetup ( as this was my first one and I wanted to connect with other people :-) ) so I talked to my boss if we could do this in our conference room.He agreed and we did that meetup in my office.Though the attendance was not so great but the “trigger” happened.

What happened next ? Now after this meetup , I wanted to organise a meetup wherein we could have a local hero and by which I could connect to more people.I was following Doolally for quite some time and was really impressed by the initiatives of Suketu Talekar.I sent a tweet to them requesting Suketu to be the speaker.He directed me towards Shri (popularly known as MrShri ) advising me that he is the best guy who can help me out in this (and indeed he is).Before I could react to that tweet, Shri tweeted back and was eager to talk on that.We met and discussed in detail on Social Media activities in Pune and we both agreed that we need our own club.SMCPune was already formed in 2009 but it was inactive.We both worked on a plan to reactivate SMCpune’s twitter account.

So now the next step was to get in touch with SMC global folks.Jessica was very helpful in retrieving the password for the twitter account.We got that worked out and on 3 June 2011 we started with our twitter activities.One thing followed another; our Facebook page was setup, LinkedIn group formed, blog posts started on Social Media Club Pune Chapter , YouTube channel initaited and more recently we joined Google Plus ( not to forget the stories we cover and our newsletter )

You can see its a short and sweet start, I would say the Prologue , story will take some time to start ! Every story also involves key characters and here you will find  Shri and all our evangelists who support us in each and every initiative and yes their characters will evolve further more !

This is #mysmcstory :-) with SMCPune !

SMCPune with Yash Sharma.mp4 (by SMCPune)

This was our second google hangout !

SMCPune with Radha Giri.mp4 (by SMCPune)

Our first google hangout !!

Cadbury Makes Its Google+ Page Out of Chocolate

Cadbury Makes Its Google+ Page Out of Chocolate
Cadbury loves Google+. Not only has the UK-based chocolatier launched a product through Google’s social network, has also now created a chocolate version of its Google+ page. The confection was created to celebrate a recent milestone: 500,000 “circlers,” or fans. Cadbury chronicled the co…

Pinterest to Release New Profile Pages This Week

Pinterest to Release New Profile Pages This Week
Pinterest is planning to release redesigned profiles this week, according to CEO and co-founder Ben Silbermann. “I’m so excited about it,” said Silbermann (pictured, left), who spoke at the South By Southwest conference in Austin, Texas, on Tuesday. “We wanted to make it more beautiful … to …

SMCPune with Saurabh Sengupta from Zomato.mp4 (by SMCPune)

SMCPune in conversation with Saurabh Sengupta from Zomato.He is one of our panelists for our upcoming panel discussion on 24th March.Know more about Saurabh here - http://www.zomato.com/about

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